What is TVPulse?
TVPulse is a platform that uses AI to analyze TV broadcasts and extract business insights. It is a SaaS service from Infinimind Japan Inc., built for the marketing, PR, and media industries.
What you can do with TVPulse
1. Multimodal search
Just enter a keyword to search for the scenes where it appeared across TV broadcasts:
- Text search - Search on-screen captions and subtitle text
- Audio search - Search spoken dialogue
- Visual search (alpha) - Search visual information within the footage
You can combine multiple search types for more comprehensive results.
2. AI summaries
For each search result, AI automatically generates:
- Context summary - A summary of the context in which the keyword appeared
- Related keywords - Frequently co-occurring keywords from the results
3. Detailed analytics
- Exposure trend chart - Exposure over time
- Channel breakdown - Which channels carried the most exposure
- Time-of-day heatmap - Exposure patterns by day of week and time of day
- Program list - A list of programs with exposure (filterable by genre)
4. CM (commercial) filtering
Search program content and commercials separately:
- Programs only
- Commercials only
- Both
5. Commercial search
A dedicated commercial search feature lets you check:
- Company and brand names
- Product names and number of airings
- Commercial summary and duration
- Thumbnail images
6. Trend rankings
Track weekly and monthly exposure trends:
- Talent ranking - Exposure time ranking for celebrities and talent
- Product ranking - Exposure time ranking for products and brands
- Regional ranking - Exposure time ranking by prefecture
7. Keyword notifications
Get periodic email notifications for exposure of keywords you specify (Standard plan or above).
Supported channels
Kanto region (7 stations)
CX, EX, MX, NHK, NTV, TBS, TX
Kansai region (5 stations)
ABC, KTV, MBS, SUN, TVO
Searchable data
- Time range: Approximately 2 years of archived data
- Frames analyzed: Over 950 million frames
Pricing plans
| Plan | Monthly fee (excl. tax) | Search count | Accounts |
|---|---|---|---|
| Starter | ¥50,000 | 100/month | 1 |
| Standard | ¥200,000 | Unlimited | Up to 4 |
| Enterprise | ¥1,200,000 | Unlimited | Unlimited within the same company |
\* Standard and Enterprise plans require a one-time setup fee of ¥100,000 (excl. tax)
See the Plans Comparison page for details.
Who is TVPulse for
- Marketers - Want to track their own and competitors' TV exposure
- PR/communications teams - Want to measure TV exposure after a press release
- Ad agencies - Need to build TV exposure reports for clients
- Media planners - Want to track program trends and patterns
- Researchers - Want to conduct research using TV broadcast data
How to access
- Go to tvpulse.io/account
- Log in with your email address and password
- The TVPulse service (/account/tvsearch) will appear